5/27/2023 0 Comments Broken by David H. Burton![]() Study 2 extends findings from this initial online experiment to a more realistic retail environment, and Study 3 addresses how different presentation exposure contexts (on a package compared to a nutrition poster) affects evaluations and how evaluations related to the information disclosure are linked. ![]() In Study 1 predictions addressing the interaction between a recently mandated objective nutrition disclosure and initial product category healthfulness perceptions are proposed and supported. How the provision of objective point-of-purchase nutrition information moderates the effects of these pre-existing health halo and health horn effects on food evaluations and choices is considered. In three studies the authors seek to extend prior research by examining the simultaneous effects of positive (halos) and negative (horns) health-related inferences. ![]()
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